Data Protection

771b Privacy and Data Protection Policy

This document explains how 771b collects, uses, stores, and protects your personal data, in full compliance with the Brazilian General Data Protection Law (LGPD – Law No. 13.709/2018).

Last updated: January 2026 Brazilian Portuguese LGPD Compliant
Policy summary
Controller 771b Gaming Ltd.
Jurisdiction Brazil (LGPD)
Encryption 256-bit SSL
Sharing Never to third parties
Your rights Access, correction, deletion
DPO Contact suporte@771b.best

1. Overview and Data Controller

This Privacy Policy describes how 771b, operated by 771b Gaming Ltd. and accessible at 771b.best, collects, uses, stores, shares, and protects its users' personal data, in full compliance with Brazil's General Data Protection Law (LGPD – Law No. 13.709/2018) and all other applicable regulations in Brazil.

771b acts as the controller of personal data provided during use of the platform. This means we are responsible for determining the purposes and means by which your data is processed. By creating an account, depositing via Pix, betting on the Brasileirão, playing slots, or accessing any platform feature, you acknowledge that you have read and understood this policy.

This Policy is an integral part of the Terms and Conditions of Use of 771b and should be read together with that document. In the event of any conflict between the two, the provision that offers greater protection to the user shall prevail.

Applicability: This policy applies to all registered users of 771b, visitors to the site, and anyone who interacts with the platform, regardless of the device used (mobile, tablet, or computer).

2. What Personal Data 771b Collects

771b collects different categories of personal data depending on how you use the platform. Below, we list the types of data and the situations in which each is collected:

Identification and registration data:

Full name CPF Date of birth Email Phone number Full address

Financial and payment data:

Pix key Bank and branch Last 4 digits of card Transaction history Deposits and withdrawals

Platform usage and behavioral data:

Pages visited Games accessed Bets placed Session duration Search terms

Technical and device data:

IP address Device type Browser and version System language Approximate geolocation

Verification documents (KYC):

National ID or Driver's License (image) Proof of residence Verification selfie
Card details: 771b does not store full credit or debit card numbers on its servers. Card transactions are processed by a PCI-DSS certified gateway that handles this data under security standards specific to the financial industry.

3. How We Collect Your Data

771b collects personal data through the following channels and situations:

  • Account registration: when creating your account, you voluntarily provide your name, CPF, email, phone number, date of birth, and address.
  • Financial transactions: when you make deposits via Pix, bank slip, credit or debit card, PicPay, Mercado Pago, or TED transfer, we collect the data required to process and record each transaction.
  • Platform usage: when you browse the site, play slots, crash games, poker, bet on the Brasileirão, or use any other features, we automatically collect behavioral data through cookies and similar technologies.
  • Identity verification (KYC): when requested, you submit identification documents to increase withdrawal limits or meet regulatory requirements.
  • Support contact: when you interact with the 771b team via chat or email, those communications are logged for record-keeping and service improvement purposes.
  • Third-party sources: in specific fraud prevention cases, we may consult public databases or those of authorized partners to validate information provided by the user.

4. Data Processing Purposes

771b uses the personal data collected solely for the purposes described below. We do not use your data for purposes incompatible with the original reason it was collected without prior notice and, where required, renewed consent.

Purpose Data used Legal basis
Create and operate the user account ID, email, phone number, CPF Agreement
Process deposits and withdrawals Financial data, Pix key, bank Agreement
Identity verification (KYC) Documents, selfie, CPF Legal obligation
Fraud and money laundering prevention IP, behavior, transactions Legal obligation
Personalize your platform experience Usage history, preferences Legitimate interest
Send relevant communications Email, mobile Consent
Customer service and support Chat history, email, account Agreement
Platform analysis and improvement Anonymized usage data Legitimate interest
Marketing communications: you may opt out of promotional communications from 771b at any time by updating your communication preferences in your account area or clicking the unsubscribe link in any email we send. Opting out of marketing does not affect operational communications related to your account.

5. Legal Basis for Data Processing

Every personal data processing operation carried out by 771b is grounded in at least one of the legal bases set out in the LGPD. The applicable legal basis for each purpose is indicated in the table in the previous section. In summary, the main bases used are:

  • Contract performance (art. 7, V of the LGPD): processing is necessary to fulfill the contract entered into with the user upon account creation, making deposits via Pix, and processing withdrawals. Without this data, it is not possible to operate the platform.
  • Compliance with a legal obligation (art. 7, II): identity verification (KYC) and anti-money laundering controls are required by Brazilian law applicable to payment platforms and digital entertainment.
  • Legitimate interest (art. 7, IX): behavioral analytics for fraud prevention, experience personalization, and platform improvement are carried out on the basis of 771b's legitimate interest, provided they do not infringe on users' rights.
  • Consent (art. 7, I): sending marketing communications and using non-essential cookies requires your explicit consent, which may be withdrawn at any time.

6. Data Sharing with Third Parties

771b does not sell, rent, or share personal data with third parties for commercial or advertising purposes. Data sharing occurs only in the strictly necessary situations described below:

  • Payment processors: financial data is shared with certified payment gateways to process transactions via Pix, bank slip, credit and debit card, PicPay, Mercado Pago, and TED. These partners act as data processors under contract and are bound by confidentiality obligations.
  • Game providers: technical session identifiers are shared with slots, crash games, and live casino providers to operate the games. This data does not include full financial information or identity documents.
  • Analytics and security tools: anonymized or pseudonymized technical data may be processed by behavioral analytics and fraud detection tools, always under contractual data protection measures.
  • Public authorities: 771b may be legally required to share data with Brazilian regulatory, judicial, or law enforcement authorities when there is a court order or applicable legal obligation. In such cases, we share only what is strictly necessary.
  • Identity verification services: documents submitted for the KYC process may be reviewed by specialized identity verification and document authenticity services, under data processing agreements.
International transfer: when personal data needs to be processed outside Brazil, 771b ensures the destination country or recipient provides a level of protection equivalent to that required by the LGPD, through specific contractual clauses or by virtue of recognized adequacy status.

7. Data Retention and Storage

771b retains personal data only for as long as strictly necessary to fulfill the purposes described in this policy. The criteria used to determine retention periods are:

  • Active account data: retained for the entire duration of the account on the platform, including betting history, financial transactions, and usage preferences.
  • Financial and transaction data: retained for a minimum of 5 years after account closure, in accordance with applicable tax and anti-money laundering legislation in Brazil.
  • Verification documents (KYC): retained for the legally required period under anti-money laundering regulations, generally 5 to 10 years after the end of the relationship with the user.
  • Usage and behavioral data: non-identified or anonymized data may be retained indefinitely for statistical purposes and platform improvement.
  • After account closure at the user's request: identifiable personal data is anonymized or deleted within 30 days, except where retention is required by law.

Data is stored on servers with encryption at rest, housed in data centers with physical and logical security certifications. Internal access is restricted by role-based access controls (RBAC), ensuring that only staff with a legitimate operational need can access sensitive information.

8. Data Security

771b implements technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, destruction, or accidental loss. The main safeguards in place are:

  • SSL/TLS 256-bit encryption: all communication between your browser or mobile device and 771b's servers is encrypted to the same standard used by Brazil's major banks, such as Itaú, Bradesco, and Banco do Brasil.
  • Encryption at rest: sensitive data stored on 771b's servers is encrypted at rest, making it unreadable even in the event of unauthorized physical access to the server.
  • Two-factor authentication (2FA): available to protect account access and confirm sensitive operations such as withdrawals and changes to account details.
  • Continuous monitoring: automated systems monitor access and transaction patterns in real time, identifying and blocking suspicious behavior before it causes any impact.
  • Internal access control: 771b staff only access the data necessary for their specific roles. Access to sensitive data is logged and audited on a regular basis.
  • Security testing: the platform undergoes periodic vulnerability assessments and penetration tests carried out by specialized teams.

In the event of a security incident involving personal data that may pose a risk to affected users, 771b will report the occurrence to the National Data Protection Authority (ANPD) and notify affected users within the timeframes established by the LGPD, providing information about the nature of the incident and the measures taken.

9. Cookies and Tracking Technologies

771b uses cookies and similar technologies to ensure the platform works correctly, analyze usage behavior, and personalize the experience. See the types of cookies used:

Category Purpose Required Duration
Essential Authentication, session, security Yes Session / 30 days
Functional Language, layout, and game preferences No 1 year
Analytics Pages visited, navigation flow No 2 years
Anti-fraud security Bot detection, device fingerprinting Yes Session

Essential and security cookies cannot be disabled, as they are required for the basic and secure functioning of the platform. For all others, you can manage your preferences through your browser settings. Note that disabling functional cookies may affect your 771b experience, such as having to reset preferences on every visit.

Cross-site tracking: 771b does not use third-party tracking pixels for targeted advertising outside the platform. The analytics technologies in use operate exclusively with anonymized or pseudonymized data.

10. Your Rights as a Data Subject (LGPD)

The LGPD grants you a set of rights over your personal data. 771b is committed to respecting and facilitating the exercise of all these rights:

Right of access
You may request a copy of all personal data that 771b holds about you, including the purposes for which it is used and with whom it has been shared.
Right to correction
If your data is incorrect, incomplete, or out of date, you can request a correction directly in your account area or by contacting 771b support.
Right to erasure
You may request the deletion of data processed on the basis of consent. Data required for compliance with legal obligations cannot be deleted during the mandatory retention period.
Right to data portability
You may request an export of your data in a structured, machine-readable format for transfer to another controller, where technically feasible.
Right to object
You may object to data processing carried out on the basis of legitimate interest — such as use for experience personalization — whenever you have a legitimate reason to do so.
Withdrawal of consent
Consent given for marketing communications or non-essential cookies may be withdrawn at any time, without affecting any processing carried out prior to withdrawal.

To exercise any of these rights, please contact our Data Protection Officer (DPO) by email at suporte@771b.best, specifying the right you wish to exercise, the data involved, and a copy of a photo ID for verification. Response time is up to 15 business days, as provided under the LGPD.

Filing a complaint with the ANPD: if you feel that 771b has not adequately responded to your request, you have the right to file a complaint with the National Data Protection Authority (ANPD), the body responsible for enforcing the LGPD in Brazil.

11. Protection of Minors

771b's services are intended exclusively for individuals aged 18 or older. The platform does not intentionally collect personal data from minors, and registration by minors is strictly prohibited by the Terms and Conditions.

771b takes the following measures to prevent access by minors:

  • Date of birth verification at registration, with automatic blocking for users under 18.
  • Requiring a valid CPF, which allows cross-referencing with official databases for age verification.
  • Identity verification process (KYC) involving official photo ID analysis for users who reach certain transaction thresholds.
  • Monitoring of usage patterns that may indicate access by a minor.

If you identify that an account has been created by a minor, contact 771b support immediately. The account will be closed and all collected data will be deleted, except where retention is required by law.

Parents and guardians who wish to prevent minors from accessing online gaming platforms can use parental control tools available on Android, iOS, and major web browsers.

12. Changes to this Privacy Policy

771b may periodically review and update this Privacy Policy to reflect operational, legal, or technological changes. Any update that significantly affects your rights as a data subject will be communicated at least 7 days in advance by email and through a prominent notice on the platform.

The most up-to-date version of this policy will always be available on this page, showing the date of the last revision. We recommend checking it periodically to stay informed about how 771b protects your data.

Continued use of the platform after a new version of this policy takes effect constitutes acceptance of the updated terms. If you do not agree with the changes, you may close your account before the effective date and request deletion of your data.

13. Contact, Data Protection Officer (DPO) & Privacy Channel

To exercise your rights as a data subject, ask questions about this policy, or report any privacy-related issue at 771b, please use the channels below:

  • DPO email / privacy channel: suporte@771b.best — include in the email subject line: "LGPD Request – [your right]". Response time is up to 15 business days.
  • Support chat: available directly on the 771b.best platform, 24 hours a day, 7 days a week. For privacy-related matters, the chat will redirect you to the dedicated channel.

To help us handle your request efficiently, please include: the right you wish to exercise, a clear description of the data involved, and a copy of an official photo ID to verify your identity as the data subject.

National Data Protection Authority: if you believe 771b has not adequately responded to your request, you have the right to file a complaint with the ANPD through the authority's official portal. 771b fully cooperates with investigations conducted by the ANPD.

How 771b protects your data in practice

Six concrete measures that keep your information secure on the platform

End-to-end encryption
All communication between you and 771b is encrypted with 256-bit SSL. Your registration data, Pix transactions, and betting history are protected by the same level of security used by the banks you already know and trust.
Full LGPD compliance
771b processes your data in accordance with the General Data Protection Law. We have a defined legal basis for each processing operation, a appointed data protection officer, and internal periodic compliance review processes.
Your rights respected
Access, correction, portability, objection, and deletion of data are rights guaranteed to you under the LGPD. At 771b, exercising these rights is straightforward: simply send an email to our privacy channel with your request and a valid identification document.
Your data is never sold
771b never sells, rents, or shares your data with third parties for commercial purposes. Sharing occurs only with partners that process payments, such as Pix and card gateways, under contracts with confidentiality obligations.
Real-time monitoring
771b's automated systems detect anomalous access, intrusion attempts, and suspicious transaction patterns in real time. In the event of an incident, the security team responds immediately and you are notified as required by the LGPD.
Two-factor authentication
Set up 2FA on your 771b account for an extra layer of protection. Withdrawals and changes to account details require confirmation via an authenticator app or SMS, ensuring only you can authorize those actions.

This policy was last updated in January 2026

The main changes in this version include updated information on the legal bases for data processing under the LGPD, a more detailed purposes table, and updated contact details for 771b's Data Protection Officer (DPO). We recommend reading the document in full, particularly the section on your rights as a data subject.

Questions? Reach out through our privacy channel: suporte@771b.best. See also our Terms and Conditions.

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